Gorreana Tea
Branding & Packaging design
Re-branding completed as a college project for my Graphic & Multimedia Design B.A.
Gorreana is a tea company located in São Miguel, Azores. It is also the oldest tea plantation in Europe.
The main inspiration behind my approach to the briefing was the Azorean embroidery, which is rich in floral themes. That being said, the flower that became the symbol of the Azores is the hydrangea, which is the flower illustrated as part of the embroidery in the logo.
Date: 2011
Packaging of Orange Pekoe, Green Pekoe and Black Pekoe teas and respective tea bags packaging.
Tea bags packaging.
Logo on black baground with the tag line and the type of tea.